The experience has brought together some of the most important and compelling genes of the human body. A gene is a sequence of nucleotides in DNA which are codes in the form of a proteins or chemical bases comprising of Adenine, Thymine, Cytosine and Guanine. Genes are responsible for eye colour, skin colour, hair colour and human behaviours and no genes are identical.
The story of the formation of genes and the chromosomes that contain clusters of genes explain the biological process where a parent passes certain genes onto their children or offspring and these genes in turn express specific traits such as hair and eye color and skin color etc. This experience has uncovered and elaborated the basic building units of our body and explains every characteristics of our behavior and attributes.
All of these products were designed as an integrated platform, allowing flexibility in how content can be curated, aggregated, and delivered in a touchscreen so that users get the idea of the subject matter in a comprehensive manner. Due to the wide gamut of display technologies being used to deliver the experience, the development of the same had no technological boundaried. A wide spectrum of devices, techniques and media were used to develop such experience.