Interactive Map

Independent states in India during the British Raj
ClientGovt of India
CategoryInteractive Storyteller
Year2017
Lorem · Ipsum · Dolor

We provide Art Direction for the fashion industry, specifically related to digital content and concept generation. We can work with existing company creative teams.

Looking back

This application takes the user to the pre-independence period and shows how India was before independence with more than five hundred independent states, kings and princes and the flag of their regime. These native states were not fully and formally part of British India and have their own rule of the region. The user can navigate to different parts of India and explore the independent state.

Technology involved

Using our interactive touchscreen, users can pinch, zoom, drag and explore the map freely exploring the kings and kingdoms of at that time. Built with precise detailing using satelite imagery and geolocation information, this map shows precise positions and exact boundaries of the states and authentic details available.

The Challenge

A big part of our prep work involves a phase of discovery with every client we work with. We needed to know what pains Project was currently experiencing, as well as their goals and vision for an optimal outcome. Creating an emotional connection with an audience relies upon a solid foundation of research, intuition, experience and empathy. We leveraged the power of emotion through strong copy, use of color, social proof.

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